One of best pieces of advice I was given before I became a headteacher was that “you live and die by your appointments”.
Since then I have ensured this mantra underpins all of the recruitment processes I have led in the two schools where I have been the headteacher.
More recently I have thought long and hard about how we present ourselves as a school when we are recruiting; there are so many vacancies out there, it is easy for an advert to become lost. For years we had been churning out the same adverts without any great thought. There were so many superb features of our school that we were not overtly portraying.
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