Best Practice

Careers Guidance: Guaranteed

Careers guidance
The Association of College’s Careers Guidance: Guaranteed campaign is calling for local careers hubs to help improve careers IAG for secondary students. Richard Atkins explains.

When I moved from the business world into education, one of my first posts was as head of careers at a large secondary school for pupils aged 11 to 18. 

I was in the job for more than four years and saw first-hand just how important careers information, advice and guidance (IAG) is for young people about to make key career choices. That was more than 30 years ago and the rapid changes which have taken place since in our economy, our employment market and our personal lifestyles make careers education much more important today. 

Successful careers education is provided in two ways – first, content is embedded within the school curriculum through different subjects and, second, all pupils can access independent guidance and information about today’s complex jobs market. Some schools provide excellent careers advice and guidance, but unfortunately most, at present, do not.

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